Did you know A.D.D.I.E. was first designed for the U.S. Army? "ADDIE first appeared in 1975. It was created by the Center for Educational Technology at Florida State University for the U.S. Army and then quickly adapted by all the U.S. Armed Forces. "(Branson, Rayner, Cox, Furman, King, Hannum, 1975; Watson, 1981). The link below shows the history of the popular education format as it has grown through time to be implemented in schools and for business platforms. "The five phases of ISD are analysis, design, development, implementation, and evaluation and control. The first four are sequential in nature, but the evaluation and control phase is a continuous process that is conducted in conjunction with all of the others." http://www.nwlink.com/~donclark/history_isd/addie.html
So, is using something designed for the Military what we want our education to be? Or is it better put to practice within business models?
It seems the thinking behind the above Military ISD-ADDIE format actually does make sense in the motivation of the student for learning. This type of Instructional Design seems to take the formula of ADDIE to another level by challenging the user to insure that what the student is learning is absorbed and can be put into practice.
Looking at A.D.D.I.E. when used from a business point of view instead of strictly for school we find the following article on
http://www.scribd.com. This Format actually would work for a small or large business, a unit within a business, and a non-profit would especially learn from this article.
http://www.scribd.com/doc/11605511/The-ADDIE-Instructional-Design-Model
Designed by Florence Beraud January 2009
Another website using A.D.D.I.E. for business development http://www.intulogy.com/addie/ "In this section of the training library, you'll learn how Intulogy uses the ADDIE instructional design model to help our clients meet their training needs. We've blended a discussion of the theory with the experience of our training specialists." http://www.intulogy.com/addie/workplace.html
It is interesting that an educational model can be so important in implementing business strategy, group moral, and overall evaluation of what works and what doesn't in business matters. For more resources check out the web address
http://videos.mitrasites.com/addie-model.html
Clark, D. R. (Updated September 26, 2011. Created July 13, 1995.) Retrieved Nov 30, 2011 from
http://www.nwlink.com/~donclark/history_isd/addie.html
Clark, D. R. (Created November 7, 2004, Updated June 10, 2007) Retrieved Nov 30, 2011 from Instructional System Design Concept Map
http://www.nwlink.com/~donclark/hrd/ahold/isd.html
http://videos.mitrasites.com